I’ve been sharing stories of people, places and experiences for more than 15 years. With a background in journalism and digital marketing, I craft top-shelf storytelling with an SEO-friendly, strategic lens, inspiring travellers at home and abroad.
My words have appeared in the likes of Lonely Planet, Culture Trip, Destinations of the World News, Stories Unseen, Destination Perth and Stylist Arabia. As a travel copywriter and branded content specialist I’ve worked with commercial clients such as Dubai Tourism, Tourism Australia, The Social Hub, Shangri-La Hotels & Resorts, Webjet and more.
Take a trip through my work below and reach out if you’d like to work together.
Grow your audience and boost ROI with a data-driven strategy that works smarter rather than harder.
My aim is to capture the authenticity of destinations – helping audiences to experience places in unique ways and through a local lens.
Optimise every stage of the customer journey with copy that converts. Think: social ads, emails, and more.
RECENT WORK
I acknowledge that I live and create on Whadjuk Noongar land. I pay my respects to all Noongar Elders, past and present, and acknowledge their continued connection to the land, waters and culture.
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